Why some company tags are much smaller?

HI.

I've found out that some big N companies have much bigger "Company tag" than others. For example, Facebook and Amazon might have ~200 (whatever unit it is. I assume, occurrences). Some others, like Microsoft and Google, don't have more than ~20-40. Why? Is it because there is not enough information, or the calculation formula works differently, or there are no questions on LC which have been asked at these companies?

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